Webinar:
Playing the Long Game: Building Sustainable Community Change Strategies
Thursday, January 22 at 1:00 pm ET
Equitable community development work is difficult, complex, and often pressured to demonstrate clear results: boards want to see return on investment, funders want proof of impact, program managers need to stay accountable to mission and KPIs, and community members want to know how change will actually happen on the ground. Yet systems change—while essential to transforming communities—can feel abstract, inaccessible, or too large to act on. From Vision to Impact: Building Measurable Systems Change Strategies for Sustainable Community Transformation is a practical, engaging webinar designed to make systems change strategy more approachable, actionable, and measurable.
This webinar introduces a straightforward method for integrating a systems lens into your grantmaking, program design, or community investments. Participants will be guided through a process of mapping their ecosystem, defining a clear theory of action, and building a strategy that can pivot as political or social conditions shift. The webinar translates what can feel like high-level theory into real, do-able tools: how to organize partners, how to stay aligned with your mission, and how to tell a compelling impact story to stakeholders.
Using an accessible football analogy developed through Community Science’s work with the W.K. Kellogg Foundation, the presentation shows how systems change operates on a “field” with defined players, roles, and strategies. Rather than a technical lecture, this is a learning experience designed to meet people where they are—“if you’re laughing, you’re learning.” The examples are grounded in community organizing, equitable development, and power building, making the content relevant for practitioners who balance real community needs with the expectations of boards, funders, and partners.
If included, attendees on our mailing list will receive access to the webinar video, deck, and additional materials.
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Your Hosts

Michael “Mike” Shields, Ph.D.
Director
Community Science
Mike has expertise in social science research and equitable community development. He is passionate about forging impactful partnerships with nonprofit and community organizations, government agencies, private entities, and academic institutions to effect change in their communities. Mike excels at translating complex research topics and products about community development into accessible insights for different audiences, especially those with little technical or specialized knowledge about research or the relevant issue.

Jasmine Williams-Washington, Ph.D.
Director
Community Science
Jasmine specializes in the implementation and evaluation of community organizing and organizational capacity building initiatives. Current projects include evaluations and capacity building support for the W.K. Kellogg Foundation, MacArthur Foundation, and Public Welfare Foundation.